Here is a link to Forbes, containing an article which gives tips on how US Presidential candidates have to position themselves:
http://www.forbes.com/2007/09/27/trout-marketing-politics-oped-cx_jt_0928trout.html?partner=weekly_newsletter. This item is from Jack Trout. For Hillary Clinton, he suggesed "Experience". Barack Obama: "Agent for Change". John Edward: "Fairness for the common man". So on. The piece is worth reading.
This blogger's view: Why should a Presidential candidate go on selling himherself. Can't the voters search for the right candidates and persuade them to contest, if they are not willing to contest?
Added on 22nd Nov. 2015.
Now that Barack Obama's eight years are going to be completed, we should see whether the 2015-16 American Prsidential Candidates are going to posture in a different way? Mr. Obama claimed that he does not dye his hair. Will the 2015-16 candidates stop dyeing their hair?
To continue. Continuer. Continuar.
No comments:
Post a Comment